CGD

From a graphic design perspective, Legible Prague is a unique project of great importance. Such a task will not be repeated in the Czech context. Side2 graphic studio collaborated with A69 architectural studio and Superior Type type foundry studio and created a comprehensive wayfinding system for pedestrians and public transport in Prague, whose implementation into the city’s public space will start this year. The interdisciplinary team picked on the original and unique design of the Prague metro orientation system designed by Jiří Rathouský and Rostislav Vaněk and designed a modern, sophisticated and flexible solution for the Prague public transport, including a tailormade Prague Citizen font that takes into account digital supports. For the first time ever, Prague will have a single visual wayfinding style that will make orientation easier, travelling smoother, information more accessible, and will cut the visual smog.

Legible Prague is the winning proposal of an international competition for a new design of a single information system for public transport and public spaces in the capital city of Prague, organized by Czechdesign in cooperation with ROPID (Regional Organizer of Prague Integrated Transport). The Czech team unanimously beat the international competition in an anonymous competition. "Overall, the design creates a very good impression, it does not compete with the city but can fit in perfectly and become part of its general identity. Other aspects, such as the graphics, the use of colours and the typography, seem well thought out. The design provides an appropriate level of detail related to mapping, especially in relation to being a system that helps pedestrians to move around the city easily and take advantage of everything that the city has to offer. Overall, the work put into the design has paid off and has resulted in a truly highly functional wayfinding system for Prague," explains jury chairman Mike Rawlinson, co-author of wayfinding systems for global metropolises and founder of the Legible Cities initiative.

Kateřina Přidalová